diversification

The rise of guesthouse tourism in the Greater Caucasus and the effects of the covid pandemic

The COVID pandemic led to an almost total collapse of this sector, especially relating to foreign guests, by far the most numerous visitor group. But the guesthouses remain positive about the future and continue to invest in their houses.

Transformation of family-based entrepreneurial activities in rural areas - View angle from human capital

The shift in policy focus from agriculture to rural development enables rural families to diversify their economic activities. Household-based resources, particularly human capital, are essential for capitalizing on newly developed opportunities. Locals with sufficient resources seize possibilities in agriculture and emerging economic sectors such as tourism.